In this Targeted Victory Digital Landscape Report, Bryan Watkins and Michael Beach explore the growth in Facebook interactions between the campaign committees over the past four weeks.
A few key points:
1. The DCCC had the largest market share percentage with 57.69%. The RNC led all Republican committees with 24.11%.
2. The RNC also led Republican committees with 1,291 interactions per post.
3. The RNC had 70 posts compared with 37 posts for the DNC.
You can see more information about our reports here.