In this Targeted Victory Digital Landscape Report, Michael Babyak and Michael Beach explore the growth in Twitter followers for national committees over the past four weeks.
A few key points:
1. The RNC added the most followers with 13,090 and had the largest percentage of growth with 18.52%. The DNC led all Democratic national committees with 8,404 new followers and a 8.95% percentage of growth.
2. The NRCC had a 8.42% percentage of growth compared to the DCCC with 2.92%.
3. The Republican committees accumulated 16,208 new followers, while Democratic committees accumulated 10,898 new followers.
