In our latest edition of 2010 In Review, Michael Beach and Ryan Meerstein take a look at Gubernatorial Campaigns and how they performed on Facebook in 2010.
Some key points:
1. GOP candidates accounted for 62.57% of all likes for gubernatorial candidates, outgrowing DEM candidates 1,147,013 to 682,545.
2. GOP gubernatorial candidates held a head to head advantage in 27 of 37 states.
3. Jan Brewer was the top performer on Facebook, coming in at 356,649 likes.