Blog

2010 In Review: Ten Most Viewed Senate Race YouTube Videos

In the 2010 U.S. Senate elections, there were definitely some memorable campaign videos. In today’s blog post, we take a look at how these videos faired online by counting down the top 10 videos by the amount of YouTube views they received. While most of these videos were produced as television spots, in today’s world it is incredibly important to push them online as well and the videos below garnered the most attention.

A few numbers before we get into the videos:

1. Unlike the top 10 state committee videos, all 10 of these videos were professionally produced.

2. 9 out of the 10 videos were produced by Republican candidates, including all of the top 5.

3. Christine O’Donnell led the way with 3 videos in the top 10. Carly Fiorina and Sharron Angle each had 2 (Note: all 3 candidates lost their respective races).

4. The top 10 videos accounted for 2,823,499 YouTube views.

1.) Christine O’Donnell: I’m You
Christine O’Donnell
656,167 views

2.) Hot Air: The Movie
Carly Fiorina
369,217 views

3.) The Wave
Sharron Angle
364,146 views

4.) Chris Coons the Taxman
Christine O’Donnell
282,654 views

5.) Sir
Carly Fiorina
241,175 views

6.) Dead Aim – Joe Manchin for West Virginia TV Ad
Joe Manchin
234,685 views

7.) Christine O’Donnell: What I’m made of
Christine O’Donnell
191,787 views

8.) Missouri’s Future
Roy Blunt
182,064 views

9.) Welcome to Nevada, Mr. President
Sharron Angle
176,643 views

10.) Rubio for Senate Ad, “A Generational Choice”
Marco Rubio
125,243 views

2010 In Review: Senate Campaigns and Web Traffic

In our latest edition of 2010 In Review, Michael Beach and Ryan Meerstein examine Senate campaigns and web traffic.

Some key points:

1. In 2010, GOP candidates held 8 of the top 10 rankings for web traffic in Senate races.

2. GOP Senate candidates accounted for 64.12% of all visitors to Senate candidate websites.

3. GOP had 5,919,375 visitors to Senate candidate websites to the DEM’s 3,118,059.

Read the full results here

2010 In Review: Senate Campaigns and Twitter

In this installment of 2010 In Review, Michael Beach and Ryan Meerstein take a look at Senate campaigns and how they performed on Twitter.

A few key points:

1. GOP candidates accounted for 82.30% of all followers for Senate candidates during 2010.

2. GOP U.S. Senate candidates hold 9 of the top 10 rankings for followers/CD.

3. GOP candidate Carly Fiorina led the way with 318,571 followers.

Read the full results here

2010 In Review: Senate Campaigns and YouTube

In this latest 2010 Year in Review Digital Landscape Report, Michael Beach and Ryan Meerstein take a look at Senate campaigns and YouTube.

Some key points:

1. In 2010, GOP Senate candidates had 9,401,456 total YouTube views to DEM Senate candidate’s 4,438,130.

2. Head to head, GOP candidates held an advantage in 24 of 37 races.

3. Sharon Angle had the most YouTube views of any candidate, coming in at 1,489,580.

Read the full results here

AdChoices