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2010 In Review: Ten Most Viewed State Party YouTube Videos

Over the last several campaign cycles we have seen the growth of political video content go from standard 30 second commercials to much longer web videos and even more so to, as we like to call it, “quick and dirty” videos that a volunteer might shoot at a campaign rally.  With the easy accessibility of youtube and a video camera on every new cell phone, campaign video content does not just come from the campaigns these days.

In today’s blog we take a look at the top ten viewed videos that were posted by state committee’s during the 2010 election cycle.  Before we get to the videos, a few quick stats:

Of the top 10 videos, 5 were from Democratic committees and 5 were from Republican committees.

Overall, the 5 Democrat videos were viewed 423,809 times while the 5 Republican videos were viewed 352,658 times.

Of the top 10 videos, 8 of them were raw footage from events.

Both the Kansas Democratic Committee and the New Hampshire Republican Committee had two videos make the top ten.

1) Rep. Jenkins Laughs at Uninsured Single Mother, Son
Kansas Democratic Party
160,383 views

2) 9-25-Coffee Assault
Ohio Republican Party
120,580 views

3) Kansans Laugh at Todd Tiahrt’s Lies
Kansas Democratic Party
96,822 views

4) Carol Shea-Porter Health Care Town Hall
New Hampshire Republican Party
62,657 views

5) Deeds On the Ropes on Taxes
Virginia Republican Party
62,104 views

6) Sex, Violence, and Abusive Treatment of Women In Linda McMahon’s WWE – Mothers Opposing McMahon
Connecticut Democratic Party
59,835 views

7) SEIU Threat
California Republican Party
55,620 views

8) Full Context: Sharron Angle Runs Away From Reno Media
Nevada Democratic Party
55,214 views

9) Shea-Porter’s ObamaCare Budget Claims Mocked
New Hampshire Republican Party
51,697 views

10) Stay Jerry, My Friends
California Democratic Party
51,555 views

2010 In Review: State Committees and Web Traffic

Michael Beach and Ryan Meerstein take a look at state committees and web traffic in this 2010 Year in Review Digital Landscape Report.

Some key points:

1. GOP State Committees held a head to head advantage in 33 of 50 states.

2. State GOP’s accounted for 56.15% of all visitors for state committees during the cycle: consequently outgrowing State DEM’s 2,274,699 to 1,776,608.

3. The Texas Republican Party had the most visitors for State GOP’s with 199,423 while the California Democratic Party led the way for State DEM’s with 207,968.

Read the full results here.

2010 In Review: State Committees and YouTube

In this edition of 2010 In Review, Ryan Meerstein and Michael Beach take a look at state committees and YouTube performance.

Some key points:

1. The Ohio Republican Party excelled in this category as well, (click here for a look at their final Facebook numbers) coming in with the most views of any state committee with 329,267 for the year.

2. The Kansas Democratic Party led the way on the Democratic side with 276,056 views and overall in views by congressional district with 69,014.

3. Dem committees outgrew the GOP in overall views 2,114,620 to 1,955,409, but GOP committees won 27 of 50 states in head to head growth.

Read the full results here

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