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Digital Landscape Report: SuperPACs and Independent Groups and YouTube Views (April 29, 2012)


In this Targeted Victory Digital Landscape Report, Michael Beach and Michael Babyek explore the most watched political videos on YouTube between SuperPACs and other groups over the past four weeks.

A few key points:

1. Priorities USA Action had the most views with 735,666. American Crossroads led all Republican groups with 724,866 views.

2. The most watched video was “Romney’s World View” by the Priorities USA Action with 395,667 views.  American Crossroads’ “Cool” led all Republican groups with 345,925 views.

3. The top five videos  accumulated 1,553,668 views with 949 likes and 186 dislikes.

Top Five Political Videos

 

Romney’s World View

395,667 views
62 people like this
15 people disike this

Current
Rank

1
Previous
Rank

NR

 

 

Cool

345,925 views
189 people like this
53 people disike this

Current
Rank

2
Previous
Rank

NR

 

 

Operation Hot Mic

319,644 views
635 people like this
108 people disike this

Current
Rank

3
Previous
Rank

NR

 

 

Romney’s Big Oil Trail

306,411 views
39 people like this
5 people disike this

Current
Rank

4
Previous
Rank

NR

 

 

Fair Share

186,021 views
24 people like this
5 people disike this

Current
Rank

5
Previous
Rank

NR

 

Digital Landscape Report: Senatorial Candidates and YouTube Views (April 29, 2012)


In this Targeted Victory Digital Landscape Report, Michael Beach and Michael Babyek explore the most watched political videos on YouTube between the senatorial candidates over the past four weeks.

A few key points:

1. Elizabeth Warren had the most views with 137,169. Scott Brown led all Republican candidates with 110,057.

2. The most watched video was “KIds Like Me” by the Elizabeth Warren with 114,553 views. Tom Leppert’s “Didn’t Do” led all Republican candidates with 20,556 views.

3. The top five videos  accumulated 167,578 views with 404 likes and 40 dislikes.

Top Five Political Videos

 

Kids Like Me

114,553 views
175 people like this
1 people disike this

Current
Rank

1
Previous
Rank

NR

 

 

Didn’t Do

20,556 views
9 people like this
1 people disike this

Current
Rank

2
Previous
Rank

NR

 

 

Fast and Furious: Will Obama, Holder Come Clean?

11,698 views
50 people like this
2 people disike this

Current
Rank

3
Previous
Rank

NR

 

 

Cracking down on oil traders

10,747 views
86 people like this
36 people disike this

Current
Rank

4
Previous
Rank

NR

 

 

“I cannot do this alone”

10,024 views
84 people like this
0 people disike this

Current
Rank

5
Previous
Rank

NR

 

Digital Landscape Report: National Committees and YouTube Views (April 29, 2012)


In this Targeted Victory Digital Landscape Report, Michael Beach and Michael Babyek explore the most watched political videos on YouTube between the national committees over the past four weeks.

A few key points:

1. The RNC had the most views with 472,922. The DCCC led all Democratic national committees with 70,430.

2. The most watched video was “Same Tired Rhetoric” by the RNC with 173,170 views.

3. The top five videos accumulated 400,581 views with 1,088 likes and 179 dislikes.

 

 

Top Five Political Videos

 

Same Tired Rhetoric

173,170 views
337 people like this
54 people disike this

Current
Rank

1
Previous
Rank

NR

 

 

Martin Sheen: Stand Up for Medicare

68,452 views
588 people like this
41 people disike this

Current
Rank

2
Previous
Rank

NR

 

 

A Tale of Two Leaders

68,162 views
139 people like this
72 people disike this

Current
Rank

3
Previous
Rank

NR

 

 

Obama 2012: From Hope to Hypocrisy

47,822 views
9 people like this
12 people disike this

Current
Rank

4
Previous
Rank

NR

 

 

From ‘Hope’ to Hypocrisy: The Senator Who Became A Sellout

42,975 views
15 people like this
0 people disike this

Current
Rank

5
Previous
Rank

NR

 

Digital Landscape Report: Presidential Race and YouTube Views (April 29, 2012)


In this Targeted Victory Digital Landscape Report, Michael Beach and Matthew LaMagna explore the most watched political videos on YouTube between the presidential candidates over the past four weeks.

A few key points:

1. Barack Obama had the most views with 2,182,218.

2. The most watched political videos was “President Obama Announces the Launch of African Americans for Obama” with 491,30 views. Mitt Romney’s most watched video was “Family” with 58,184.

3. The top six videos accumulated 1,206,216 views with 31,501 likes and 22,219 dislikes.

 

Top Six Political Videos

 

President Obama Announces the 2012 Launch of African Americans for Obama

491,530 views
1,330 people like this
13,672 people disike this

Current
Rank

1
Previous
Rank

NR

 

 

Mitt Romney Versus Reality

230,126 views
1,955 people like this
78 people disike this

Current
Rank

2
Previous
Rank

NR

 

 

Mitt Romney: Memories to Last a Lifetime

154,530 views
1,270 people like this
175 people disike this

Current
Rank

3
Previous
Rank

NR

 

 

“Remember” – Obama for America 2012 Television Ad

152,699 views
105 people like this
7 people disike this

Current
Rank

4
Previous
Rank

NR

 

 

The Road We’ve Traveled

119,147 views
26,654 people like this
8,251 people disike this

Current
Rank

5
Previous
Rank

NR

 

 

Family

58,184 views
187 people like this
36 people disike this

Current
Rank

6
Previous
Rank

NR

 

YouTube Yesterday: Number Six


Viewers were looking for new videos yesterday rather than old favorites. Six of the top ten most watched videos in politics yesterday were new entries and all of the videos on the list were uploaded in 2012. Will viewers keep turning to new videos from this year or older videos from previous years to help them in the upcoming election? Stay tuned.

 

Scott Brown’s Amazing Half-Court Shot

93,512 views
98 people like this
13 people disike this

Current
Rank

1
Previous
Rank

NR

 

 

One Chance

34,081 views
1,815 people like this
1,325 people disike this

Current
Rank

2
Previous
Rank

NR

 

 

President Obama Announces the 2012 Launch of African Americans for Obama

20,554 views
1,504 people like this
18,799 people disike this

Current
Rank

3
Previous
Rank

2

 

 

American Crossroads: “Cool”

12,642 views
1,306 people like this
734 people disike this

Current
Rank

4
Previous
Rank

NR

 

 

Mitt Romney: Extreme on Women’s Issues

12,443 views
613 people like this
74 people disike this

Current
Rank

5
Previous
Rank

NR

 

 

Mitt Romney Versus Reality: Global Edition

5,485 views
1,019 people like this
150 people disike this

Current
Rank

6
Previous
Rank

NR

 

 

The Road We’ve Traveled

5,325 views
27,615 people like this
8,473 people disike this

Current
Rank

7
Previous
Rank

7

 

 

Fair Share

5,027 views
175 people like this
83 people disike this

Current
Rank

8
Previous
Rank

6

 

 

Eva Longoria Shares Why She Supports President Obama – Get Involved at Latinos.BarackObama.com

4,022 views
317 people like this
108 people disike this

Current
Rank

9
Previous
Rank

NR

 

 

American Crossroads: Operation Hot Mic

3,283 views
1,449 people like this
197 people disike this

Current
Rank

10
Previous
Rank

5

 

ClickZ: GOP Gears Up Digital Team for Election Season

Targeted Victory co-founder Michael Beach was mentioned in a new ClickZ article posted yesterday about how the GOP is preparing its digital team for the upcoming election.

 

Take a look at the article here and tell us what you think.

Digital Landscape Report: SuperPACs and Independent Groups and Likes on Facebook (April 22, 2012)

In this Targeted Victory Digital Landscape Report, Michael Beach and Ryan Meerstein explore the change in likes on Facebook among SuperPACs and independent groups over the past four weeks. SuperPACs and independent groups that supported conservative causes or candidates had a good month and placed in 4 of the top 6 places.

A few key points:

1. RightChange led all SuperPACs and other groups with 2,186,079 likes and 112,150 new likes.

2. American Crossroads had the largest growth percentage increase with 25.17%. AFSCME led all liberal groups with 9.62%.

3.  Of the top 6 organizations in terms of new likes, conservative groups outgrew liberal groups 213,624 to 11,017.

Digital Landscape Report: Senatorial Races and Likes on Facebook (April 22, 2012)

 

In this Targeted Victory Digital Landscape Report, Michael Beach and Ryan Meerstein explore the change in likes on Facebook among senatorial candidates over the past four weeks. Republicans continued their Facebook winning streak, as 5 of the top 6 senatorial candidates for Facebook likes were Republicans.

A few key points:

1. Scott Brown led all candidates with 255,981 likes and 12,322 new likes. Elizabeth Warren led all Democrats with 123,285 total likes and 4,883 new likes.

2. Of the top 6 senate candidates, Tom Smith had the largest growth percentage increase with 213.44%.

3.  The top 5 Republican senatorial candidates gained 28,386 new likes.

Digital Landscape Report: National Committees and Likes on Facebook (April 22, 2012)

In this Targeted Victory Digital Landscape Report, Michael Beach and Ryan Meerstein explore the growth in likes on Facebook between the national committees over the past four weeks. While the DCCC had the most likes with 787,848, the NRCC had the largest growth percentage with 29.66%.

A few key points:

1. The DCCC had the most new likes with 141,501. The RNC led all Republican national committees with 25,690.

2. The RNC also led Republican committees with 303,833 total likes.

3. The RNC had a growth percentage of 9.24% compared to the DNC with 5.92%.

Digital Landscape Report: Presidential Race and Likes on Facebook (April 22, 2012)

 

In this Targeted Victory Digital Landscape Report, Michael Beach and Ryan Meerstein explore the growth in likes on Facebook between the presidential candidates over the past four weeks.

A few key points:

1. Mitt Romney had the largest growth increase with 5.07%

2. Barack Obama had the most new likes with 227,004.

3. Both presidential candidates accumulated 305,617 new likes.

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