Blog

Jan Brewer Tops 1 Million Views With Top Video of 2009-10 For Gubernatorial Candidates

After counting down the Top 10 youtube videos for State Committees and 2010 Senate Campaigns, today we turn our attention to 2010 Governor races.   While Republican Governor Jan Brewer took the top spot with 1,251,353 views for her video “President Obama, No One In Arizona Is Laughing,” Democrat candidates accounted for 7 of the 10 videos in this list.  A few more numbers before we count them down:

1. Jerry Brown accounted for 2 of the top 3 videos and 3 of the top 10 videos.

2. Pat Quinn was the only other candidate with multiple videos checking in at #4 and #10.

3. Every video was professionally produced with 6 of the 10 appearing to have been produced for television.

4. 9 out of the 10 videos were produced by winning candidates.

1.) Jan Brewer – President Obama, No One in Arizona is Laughing
1,251,353 views
15.16% of all 2009-10 gubernatorial candidate views

2.) Jerry Brown – Whitman: “Why I came to California”
442,386 views
5.36% of all 2009-10 gubernatorial candidate views

3.) Jerry Brown – Echo
277,780 views
3.37% of all 2009-10 gubernatorial candidate views

4.) Pat Quinn – Previously On: “The Governor’s Race” Brady Episode
170,702 views
2.07% of all 2009-10 gubernatorial candidate views

5.) Rory Reid – Rory Reid TV Spot: Smart Kids
156,199 views
1.89% of all 2009-10 gubernatorial candidate views

6.) John Hickenlooper – Shower
135,199 views
1.64% of all 2009-10 gubernatorial candidate views

7.) Jerry Brown – Sarah Palin Attacks!
120,317 views
1.46% of all 2009-10 gubernatorial candidate views

8.) John Kasich – John Kasich Television Ad: “New Day”
88,180 views
1.07% of all 2009-10 gubernatorial candidate views

9.) Susana Martinez – “Convicted”
82,313 views
1.01% of all 2009-10 gubernatorial candidate views

10.) Pat Quinn – Bill Brady’s Dog Plan
77,128 views
0.93% of all 2009-10 gubernatorial candidate views

2010 In Review: Gubernatorial Campaigns and YouTube

In this 2010 In Review Digital Landscape report Michael Beach and Ryan Meerstein take a closer look at gubernatorial campaigns and how they performed on YouTube last cycle.

A few key points:

1. Jan Brewer had the most YouTube views for GOP candidates with 1,481,619 (185,202/CD) while Jerry Brown led the way for Democrat candidates with 1,366,275 (25,779/CD).

2. GOP candidates accounted for 56.58% of all views for gubernatorial candidates, outgrowing the Democrat candidates 4,668,737 to 3,574,893.

3. Head to head, GOP candidates held a view advantage in 23 of 37 states.

Read the full results here.

2010 In Review: Gubernatorial Campaigns and Facebook

In our latest edition of 2010 In Review, Michael Beach and Ryan Meerstein take a look at Gubernatorial Campaigns and how they performed on Facebook in 2010.

Some key points:

1. GOP candidates accounted for 62.57% of all likes for gubernatorial candidates, outgrowing DEM candidates 1,147,013 to 682,545.

2. GOP gubernatorial candidates held a head to head advantage in 27 of 37 states.

3. Jan Brewer was the top performer on Facebook, coming in at 356,649 likes.

Read the full results here.

AdChoices