Targeted Victory

In this special edition Targeted Victory Digital Landscape Report, Michael Beach and Ryan Meerstein take a step outside of politics and take a look at the upcoming Academy Awards.  In this report we look at 7 different categories of awards and then compare the nominees Facebook likes against the nominee who is favored to win [...]

In our latest edition of 2010 In Review, Michael Beach and Ryan Meerstein examine Senate campaigns and web traffic. Some key points: 1. In 2010, GOP candidates held 8 of the top 10 rankings for web traffic in Senate races. 2. GOP Senate candidates accounted for 64.12% of all visitors to Senate candidate websites. 3. [...]

In this installment of 2010 In Review, Michael Beach and Ryan Meerstein take a look at Senate campaigns and how they performed on Twitter. A few key points: 1. GOP candidates accounted for 82.30% of all followers for Senate candidates during 2010. 2. GOP U.S. Senate candidates hold 9 of the top 10 rankings for [...]

In this latest 2010 Year in Review Digital Landscape Report, Michael Beach and Ryan Meerstein take a look at Senate campaigns and YouTube. Some key points: 1. In 2010, GOP Senate candidates had 9,401,456 total YouTube views to DEM Senate candidate’s 4,438,130. 2. Head to head, GOP candidates held an advantage in 24 of 37 [...]

In this 2010 Year in Review Digital Landscape Report Michael Beach and Ryan Meerstein take a look at Senate campaigns and Facebook. A few key points: 1. GOP Senate candidates accounted for 72.47% of all likes for Senate candidates during this cycle: consequently outgrowing the DEM candidates 1,084,512 to 382,903. 2. Senator Marco Rubio had [...]

Michael Beach and Ryan Meerstein take a look at state committees and web traffic in this 2010 Year in Review Digital Landscape Report. Some key points: 1. GOP State Committees held a head to head advantage in 33 of 50 states. 2. State GOP’s accounted for 56.15% of all visitors for state committees during the [...]

Its that time of year and two storied franchises are back in the big game.  This week we decided to take a look at the NFL teams and their followings on Facebook and Twitter and then take a deeper look into the Packer and Steelers online followings. NFL: TEAM BY TEAM (FACEBOOK) 1. Leading the [...]

In this edition of 2010 In Review, Ryan Meerstein and Michael Beach take a look at state committees and how they did on Twitter last year. A few key points: 1. The California GOP ended the year with the most followers of any state committee, coming in at 6,434 followers. 2. On the Democratic side, [...]

In this edition of 2010 In Review, Ryan Meerstein and Michael Beach take a look at state committees and YouTube performance. Some key points: 1. The Ohio Republican Party excelled in this category as well, (click here for a look at their final Facebook numbers) coming in with the most views of any state committee [...]

Over the next several weeks, Michael Beach and Ryan Meerstein will be presenting 2010 year in review Digital Landscape Reports.  To kick things off, they look at State Committees and Facebook in this report. A few key points: 1. The Ohio Republican Party led all state committees with 25,437 new likes during 2010.  On the [...]