Key Points:
1. Elizabeth Warren led with 37,837 new Facebook likes. Todd Akin led all Republican candidates with 34,022.
2. Todd Akin led with 143.57% growth on Facebook. Claire McCaskill led all Democratic candidates with 77.13% growth on Facebook.
3. The Senatorial candidates gained 181,563 new likes.
Key Points:
1. Elizabeth Warren led with 155,395 Facebook engagements. Scott Brown led all Republican Senatorial candidates with 84,623 Facebook engagements.
2. Elizabeth Warren led with a market share of 18.28%. Scott Brown led all Republican Senatorial candidates with a market share of 9.95%.
3. Elizabeth Warren led with 3,237 Facebook engagements per post. Scott Brown led all Republican Senatorial candidates with 3,022 Facebook engagements per post.
Key Points:
1. Elizabeth Warren led with 11,342 new Twitter followers. Todd Akin led all Republican Senatorial candidates with 3,892 new Twitter followers
2. Todd Akin led with 209.92% growth on Twitter. Mark Clayton led all Democratic Senatorial candidates with 80.95% growth on Twitter.
3. The Senatorial candidates gained 38,430 new Twitter followers.
Key Points:
1. Elizabeth Warren led with 19,395 new Facebook likes. Scott Brown led all Republican candidates with 11,968.
2. Cynthia Dill led with 132.63% growth. Todd Akin led all Republican candidates with 55.93% growth.
3. The Senatorial candidates gained 98,844 new likes.
Key Points:
1. Elizabeth Warren led with 85,932 Facebook engagements. Ted Cruz led all Republican Senatorial candidates with 58,143 Facebook engagements.
2. Elizabeth Warren led with a market share of 13.15%. Ted Cruz led all Republican Senatorial candidates with a market share of 8.90%.
3. Elizabeth Warren led with 2,963 Facebook engagements per post. Scott Brown led all Republican Senatorial candidates with 1,630 Facebook engagements per post.
In this Targeted Victory Digital Landscape Report, Michael Beach and Michael Escoto explore the change in likes on Facebook among senatorial candidates over the past four weeks. Republicans continued their Facebook winning streak, as 5 of the top 6 senatorial candidates for Facebook likes were Republicans.
A few key points:
1. Scott Brown led all candidates with 268,940 likes and 12,288 new likes. Elizabeth Warren led all Democrats with 130,821 total likes and 7,414 new likes.
2. Of the top 6 senate candidates, Todd Akin had the largest growth percentage increase with 47.39%.
In this Targeted Victory Digital Landscape Report, Michael Beach and Ryan Meerstein explore the change in likes on Facebook among senatorial candidates over the past four weeks. Republicans continued their Facebook winning streak, as 5 of the top 6 senatorial candidates for Facebook likes were Republicans.
A few key points:
1. Scott Brown led all candidates with 255,981 likes and 12,322 new likes. Elizabeth Warren led all Democrats with 123,285 total likes and 4,883 new likes.
2. Of the top 6 senate candidates, Tom Smith had the largest growth percentage increase with 213.44%.
3. The top 5 Republican senatorial candidates gained 28,386 new likes.
In this Targeted Victory Digital Landscape Report, Ryan Meerstein explores the growth in the Facebook likes between the senatorial committees over the past four weeks. While Sherrod Brown added the most new likes with 9,613, Scott Brown had the largest total of likes with 244,400.
A few key points:
1. Todd Akin grew 161.16% in new likes from last month, the largest increase of any senatorial candidate.
2. GOP candidates were 7 of the top 10 candidates.
3. Sherrod Brown had the most new likes with 9,613. Tom Leppert had the most new likes of any GOP candidate with 4,100.
4. Scott Brown had the largest total number of likes with 244.400. His opponent, Elizabeth Warren, was second with 119.265.
Total Likes
|
Rank |
|
03/05/12 |
04/01/12 |
Growth |
Growth% |
|
1 |
Sherrod Brown |
29,359 |
38,972 |
9,613 |
32.74% |
|
2 |
Warren |
115,113 |
119,265 |
4,152 |
3.61% |
|
3 |
Leppert |
16,932 |
21,032 |
4,100 |
24.21% |
|
4 |
Gillibrand |
50,012 |
53,852 |
3,840 |
7.68% |
|
5 |
Durant |
6,405 |
10,222 |
3,817 |
59.59% |
|
6 |
Akin |
2,093 |
5,466 |
3,373 |
161.16% |
|
7 |
Brown |
241,347 |
244,400 |
3,053 |
1.26% |
|
8 |
Thompson |
2,773 |
5,760 |
2,987 |
107.72% |
|
9 |
Brunner |
13,058 |
15,630 |
2,572 |
19.70% |
|
10 |
Cruz |
72,428 |
74,365 |
1,937 |
2.67% |
Best Senate Races – Total Likes
|
Best Senate Races (Total) |
Likes |
|
Scott Brown |
244,400 |
|
Elizabeth Warren |
119,265 |
Best Senate Races – New Likes
|
Best Senate Races (by CD) |
Likes |
|
Sherrod Brown |
9,613 |
|
Tom Leppert |
4,100 |
You can see more information about our reports here.